---------- Forwarded message ----------
Date: Mon, Nov 22, 2010 at 3:11 PM
Subject: Some simple search engine optimizations for your website
To: feedback@tehelka.com, editor@tehelka.com
Dear Sir/Ma' m,
I am a big fan of Tehelka and I read most of its content online.
Needless to say that you have an enormous corpus of very
high quality content. At the same time, I think, you have
not put enough effort towards search engine optimization(SEO).
Why do you need SEO?
To make your website profitable, you are showing Ads.
---- To get more clicks on ads, you need more people to visit your site.
--------To get more people on your site, you need to ensure that your site
is ranked highly in search results of Google/Yahoo etc.
------------Search engines will rank you site highly, if you follow certain simple
guidelines provided by them.
<META NAME="description" CONTENT="Chakpak - Your Bollywood Adda - India's most comprehensive website on Bollywood, provides encyclopedic information including bollywood news, movie videos, reviews, wallpapers, quiz, discussions & more on Indian movies, actors & actresses"/>
<meta name="keywords" content="bollywood India, bollywood online, hindi bollywood, old bollywood, Indian movies"/>
3. Use meta tags on every page :
Date: Mon, Nov 22, 2010 at 3:11 PM
Subject: Some simple search engine optimizations for your website
To: feedback@tehelka.com, editor@tehelka.com
Dear Sir/Ma' m,
I am a big fan of Tehelka and I read most of its content online.
Needless to say that you have an enormous corpus of very
high quality content. At the same time, I think, you have
not put enough effort towards search engine optimization(SEO).
Why do you need SEO?
To make your website profitable, you are showing Ads.
---- To get more clicks on ads, you need more people to visit your site.
--------To get more people on your site, you need to ensure that your site
is ranked highly in search results of Google/Yahoo etc.
------------Search engines will rank you site highly, if you follow certain simple
guidelines provided by them.
What are those guidelines?
1. The simplest of all, which Tehelka.com is ignoring is not giving a meaningful
title on every page. All your webpages have the same title :
<title>Tehelka - India's Independent Weekly News Magazine</title>
which is useless from a user's and search engine's point of view.
So, give a meaningful title to every page.
For e.g. this page :
Ananth Kumar fostered a revolt. The ploy boomeranged
2. Use meta tags
Meta tags help a search engine in understanding what your web page is about.
For example : http://www.chakpak.com (a popular bollywood portal) has these meta tags on their main page:
<META NAME="description" CONTENT="Chakpak - Your Bollywood Adda - India's most comprehensive website on Bollywood, provides encyclopedic information including bollywood news, movie videos, reviews, wallpapers, quiz, discussions & more on Indian movies, actors & actresses"/>
<meta name="keywords" content="bollywood India, bollywood online, hindi bollywood, old bollywood, Indian movies"/>
3. Use meta tags on every page :
Not only should you use the meta tags on your home page, but
every page.
Books on SEO :
In short, I want Tehelka to become so profitable, that it never has to wind up
its website to cut costs. To become profitable, you need to become popular/more accessible
without compromising on your content. With SEO, you can do just that.
Let me know if you need any more help.
--
1 comment:
Good.
What was the reply, if any you got?
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